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Seventh Generation Concentrated Laundry Detergent UNILEVER DIV CONOPCO INC

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Seventh Generation Concentrated Laundry Detergent Liquid Free & Clear Fragrance Free 40 Fl Oz (Pack of 2)

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4.6 12,297 ratings

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Size: 40 Fl Oz (Pack of 2)

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Brand	Seventh Generation
Item Form	Liquid
Scent	Free and Clear
Unit Count	80 Fl Oz
Material Type Free	fragrance free

About this item

Seventh Generation Free & Clear Concentrated Laundry Detergent Fragrance-Free has a powerful triple-enzyme formula fights tough stains
Free & Clear hypoallergenic laundry detergent made for sensitive skin
A laundry detergent that is EPA Safer Choice Certified and designed with safety in mind
Concentrated detergent washes 53 medium loads in high-efficiency (HE detergent) or standard machine
USDA Certified 96 percent Biobased laundry detergent liquid made with plant-based ingredients
Caring today for the next seven generations with Seventh Generation liquid detergent; try our dryer sheets and stain remover

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We believe our products are healthy solutions

Product Description

Clothes should feel cuddly and clean against your skin – and be good to it, too. Seventh Generation Free & Clear Concentrated Laundry Detergent features a triple-enzyme formula that fights tough stains without the use of fragrances, dyes, and artificial brighteners. Plant-derived enzyme stain removers like Protease and Amylase power away stubborn stains – grass, tomato sauce, or chocolate – you name it, we’ve got you covered. This hypoallergenic and fragrance-free laundry detergent liquid is dermatologist tested to be gentle on skin. Our ultra-concentrated laundry soap uses less added water, allowing us to use a smaller bottle to deliver impressive cleaning power – 53 loads in a 40 oz. container. Good things really do come in small packages. For more than 25 years, Seventh Generation has been thoughtfully formulating safe and effective plant-based products that work. Really well. As a leading green laundry detergent seventh generation manufacturer, we are proud to make biodegradable and EPA Safer Choice Certified detergents. You may also notice a cute Leaping Bunny seal on our products. That means we never test our products on animals and our products do not contain animal-based ingredients. We design our products to be safe for people, their homes, and the environment. Based in Vermont, Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation products, you’re joining us in nurturing the health of the next seven generations.

Product details

Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 10 x 5.6 x 10.2 inches; 2.96 Pounds
Item model number ‏ : ‎ 732913228928
Material Feature ‏ : ‎ Biodegradable Warning
Date First Available ‏ : ‎ August 23, 2012
Manufacturer ‏ : ‎ Unilever
ASIN ‏ : ‎ B0091DS0UY
Country of Origin ‏ : ‎ USA

Best Sellers Rank: #928 in Health & Household (See Top 100 in Health & Household)
- #13 in Liquid Laundry Detergent
- #139 in Climate Pledge Friendly: Health and Household
- #393 in Sales & Deals

Customer Reviews:
4.6 12,297 ratings

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	This Item Seventh Generation Concentrated Laundry Detergent Liquid Free & Clear Fragrance Free 40 Fl Oz (Pack of 2)	Recommendations Seventh Generation Liquid Laundry Detergent, Free & Clear, 4x Concentrated, 50 Oz	dummy Seventh Generation Baby Easy Dose Laundry Detergent Ultra Concentrated Free and Clear Washing Detergent 23 oz	dummy Seventh Generation Laundry Detergent, 23 oz (66 Loads) Ultra Concentrated EasyDose, Power+ Clean Scent	dummy Arm & Hammer Sensitive Skin Free & Clear, 140 Loads Liquid Laundry Detergent, 140 Fl oz	dummy Seventh Generation EasyDose Laundry Detergent, Ultra Concentrated: 66 Loads, Mango & Mandarin Scent, 23.1 Fl Oz
	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart
Price	$27.96	-8% $23.68 Typical: $25.82	$16.84	$14.39	-5% $12.79 List: $13.49	$21.99
Price Per Unit	$0.26 / load	$0.36 / Load	$0.26 / Load	$0.22 / Load	$0.09 / Load	$0.33 / Load
Delivery	Get it as soon as Sunday, May 19	Get it as soon as Sunday, May 19	Get it as soon as Sunday, May 19	Get it as soon as Sunday, May 19	Get it as soon as Sunday, May 19	Get it as soon as Sunday, May 19
Customer Ratings	4.612,297	4.75,760	4.65,654	4.62,858	4.75,520	4.56,923
For sensitive skin	4.5	4.5	4.6	4.5	4.6	4.5
Scent	4.4	4.4	4.4	4.0	4.3	4.1
Value for money	3.8	4.2	4.2	4.1	4.4	4.1
Easy to dispense	3.7	3.5	4.3	4.1	4.3	4.3
Easy to use	3.9	—	4.3	4.5	4.6	4.5
Sold By	Amazon.com	Gold Label LLC	Amazon.com	Amazon.com	Amazon.com	Amazon.com
scent	Free and Clear	Free & Clear	Free & Clear	Clean Scent	Unscented	Mango
form	Liquid	Liquid	Laundry Detergent	1	Liquid	Liquid
unit count	80	50	23	23.1	140	23.1
liquid volume	80 fluid ounces	50 fluid ounces	23 fluid ounces	23.1 fluid ounces	140 fluid ounces	23 fluid ounces
weight	2.96 pounds	50 ounces	23 ounces	23 ounces	—	23 ounces
specific uses	Skin Sensitive, Stain Remover, Fragrance Free, Hypoallergenic	Natural	Stain Remover	—	Dye Free, Skin Sensitive, Hypoallergenic, Stain Remover, Fragrance Free	Stain Remover

Important information

Ingredients

Water, laureth-6 (plant-derived cleaning agent), sodium lauryl sulfate (plant-derived cleaning agent), sodium citrate (plant-derived water softener), sodium oleate (plant-derived anti-foaming agent), sodium chloride (mineral-based viscosity modifier), citric acid (plant-derived pH adjuster), protease enzyme blend (plant-based cleaning agent), amylase enzyme blend (plant-based cleaning agent), mannanase enzyme blend (plant-based cleaning agent), benzisothiazolinone (synthetic preservative), methylisothiazolinone (synthetic preservative).

Legal Disclaimer

Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.

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Customer reviews

4.6 out of 5

12,297 global ratings

How customer reviews and ratings work

Customers say

Customers like the performance, effect on skin, smell and quality of the laundry detergent. For example, they mention it works amazing, does not bother sensitive skin and is free of scent. Some are happy with environmental friendly, and quality. That said, some complain that it's overpriced and doesn't realistically fit into their budget. Opinions are mixed on size.

AI-generated from the text of customer reviews

484 customers mention372 positive112 negative

Customers like the quality of the laundry detergent. They say it's easy to use, and works well to remove stains. Some mention that it leaves no cloying scent. Overall, most are satisfied with the product's quality and functionality.

"Seventh Generation Concentrated Laundry Detergent is a reliable and eco-friendly choice, perfect for those with sensitive skin due to its fragrance-..." Read more

"...hypoallergenic formula ensures a fragrance-free and irritation-free laundry experience, proving effective in cleaning clothes without compromising..." Read more

"...This detergent cleans very well and as promised - leaves no cloying scent on one's clothes...." Read more

"...But the new green cap design is awful, it drips and makes a mess when you try to close it." Read more

279 customers mention265 positive14 negative

Customers are satisfied with the performance of the laundry detergent. For example, they mention it works great, provides a perfect balance of effectiveness and gentleness, and works as well as other laundry soaps. Some say it works beautifully on all garments and the stain seems to always disappear.

"...This pack of two 40 fl oz bottles offers great value, effectively cleaning clothes while being gentle on the environment, making it a practical and..." Read more

"...significantly improved my laundry routine, providing a perfect balance of effectiveness and gentleness for my sensitive skin." Read more

"...Good stuff, a bit pricey but worth it." Read more

"I need something for our Septic and this works great! I chose fresh and clean to avoid strong fragrances! Love it 😊..." Read more

216 customers mention177 positive39 negative

Customers like the smell of the laundry detergent. They mention it's free of scent and friendly to their septic system.

"...choice, perfect for those with sensitive skin due to its fragrance-free formula...." Read more

"...Its gentle, hypoallergenic formula ensures a fragrance-free and irritation-free laundry experience, proving effective in cleaning clothes without..." Read more

"...This detergent cleans very well and as promised - leaves no cloying scent on one's clothes...." Read more

"...It is also very effective in getting our dirt, stains and sports odors. Good stuff, a bit pricey but worth it." Read more

138 customers mention124 positive14 negative

Customers like the effect of the laundry detergent on their sensitive skin. They mention it's gentle and can be used on the most sensitive of skin. Some say it'll eliminate rashes and sensitivity. Overall, most are happy with the product's effect on their skin.

"...Detergent is a reliable and eco-friendly choice, perfect for those with sensitive skin due to its fragrance-free formula...." Read more

"...Its gentle, hypoallergenic formula ensures a fragrance-free and irritation-free laundry experience, proving effective in cleaning clothes without..." Read more

"This detergent is very good for sensitive skin. We’ve been using it for years and it’s made a difference...." Read more

"...It works! No itching, very little fragrance, if any, and lasts quite awhile. Great product!" Read more

101 customers mention93 positive8 negative

Customers appreciate the laundry detergent's environmental friendly features. They say it adds no harmful chemicals to the ecosystem, is gentle on the environment, and is free of toxins. Some customers also say it's a great start to removing toxic chemicals from everyday use.

"...Generation Concentrated Laundry Detergent is a reliable and eco-friendly choice, perfect for those with sensitive skin due to its fragrance-free..." Read more

"...Overall, this detergent has significantly improved my laundry routine, providing a perfect balance of effectiveness and gentleness for my sensitive..." Read more

"...The scent is nice, it gets the toys clean, and it is safe for my dog - a win win win!" Read more

"Love this laundry soap!! Eco friendly!" Read more

100 customers mention36 positive64 negative

Customers are mixed about the size of the laundry detergent. Some mention that it comes in smaller bottles than expected, making it convenient for traveling. However, others say that the bottle also seems bigger than expected and that it looks huge in the pictures.

"...Also, the new bottle is somehow bigger even though it's also 40oz. I'm not sure what the logic is behind this new bottle...." Read more

"I like the product. Containers wew smaller than I thought." Read more

"...The bottle also seems bigger so I’m assuming it uses more plastic than the previous bottle design? Very confused" Read more

"...but there are like 5 or 6 lines inside, making it very, very easy to over-measure (and use too much product). Maybe that's what they want?..." Read more

125 customers mention35 positive90 negative

Customers find the laundry detergent very overpriced, and the measuring tool is bad for their budget. They also say the concentrated formula is a rip-off and not helpful for consumers.

"...Good stuff, a bit pricey but worth it." Read more

"...The new cap (as of late 2022? early 2023?) is AWFUL. I cannot fathom what the designers were thinking...." Read more

"This detergent works great and it cost less than other detergents." Read more

"...What a shame. Very Dumb business decision." Read more

98 customers mention8 positive90 negative

Customers are dissatisfied with the leakage of the laundry detergent. For example, they mention that it leaks all over, and the cap also leaks. Some say that the design prevents spillage.

"...But the new green cap design is awful, it drips and makes a mess when you try to close it." Read more

"...lid, so when you unscrew it or screw it back on, the leftover soap drips out from the seal. It’s super messy...." Read more

"...on the inside of the cap (green on green and not transparent), it leaks everywhere once you close it back (on the bottle, on the floor) and the..." Read more

"The new design does not work. The cup is leaking and makes mess every time I use it. The previous design was perfect...." Read more

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san

Gentle and Effective Cleaning

Reviewed in the United States on April 27, 2024

Size: 40 Fl Oz (Pack of 2)Scent: Free and ClearVerified Purchase

Seventh Generation Concentrated Laundry Detergent is a reliable and eco-friendly choice, perfect for those with sensitive skin due to its fragrance-free formula. This pack of two 40 fl oz bottles offers great value, effectively cleaning clothes while being gentle on the environment, making it a practical and sustainable laundry solution for households.

Helpful

Lynnea Thomas

Gentle Care for Sensitive Skin - Seventh Generation Laundry

Reviewed in the United States on January 12, 2024

Size: 40 Fl Oz (Pack of 1)Scent: Free and ClearVerified Purchase

Seventh Generation Concentrated Laundry Detergent in Free & Clear Fragrance-Free has become my go-to solution for laundry care as someone with sensitive skin prone to eczema. Its gentle, hypoallergenic formula ensures a fragrance-free and irritation-free laundry experience, proving effective in cleaning clothes without compromising on skin health. The concentrated nature of the detergent not only enhances its cleaning power but also makes it an economical choice. The eco-friendly packaging aligns with my sustainability values, although a slightly more user-friendly cap would be appreciated. Overall, this detergent has significantly improved my laundry routine, providing a perfect balance of effectiveness and gentleness for my sensitive skin.

8 people found this helpful

Helpful

Great laundry detergent...

Reviewed in the United States on April 24, 2024

Size: 40 Fl Oz (Pack of 2)Scent: Free and ClearVerified Purchase

We use a number of Seventh Generation products and are never disappointed. This detergent cleans very well and as promised - leaves no cloying scent on one's clothes. If you prefer fragrance-free - this is an excellent choice.

Helpful

Clara

Good for sensitive skin

Reviewed in the United States on May 4, 2024

Size: 40 Fl Oz (Pack of 1)Scent: Free and ClearVerified Purchase

This detergent is very good for sensitive skin. We’ve been using it for years and it’s made a difference. No more irritation if a piece of clothing isn’t rinsed twice. It is also very effective in getting our dirt, stains and sports odors. Good stuff, a bit pricey but worth it.

Helpful

arlene

Laundry

Reviewed in the United States on April 25, 2024

Size: 40 Fl Oz (Pack of 1)Scent: Free and ClearVerified Purchase

I need something for our Septic and this works great! I chose fresh and clean to avoid strong fragrances! Love it 😊

Helpful

Cathy Berardelli

Cleanliness & cost

Reviewed in the United States on May 3, 2024

Size: 40 Fl Oz (Pack of 2)Scent: Free and ClearVerified Purchase

This detergent works great and it cost less than other detergents.

Helpful

Kindle Customer

Clean

Reviewed in the United States on April 8, 2024

Size: 40 Fl Oz (Pack of 2)Scent: Free and ClearVerified Purchase

Popped up on a search for nontoxic swaps. Worked well removed stains and smelled just fine

One person found this helpful

Helpful

P. Jackson

Greatest stain spray

Reviewed in the United States on March 27, 2024

Size: 16 Fl Oz (Pack of 8)Scent: UnscentedVerified Purchase

This stuff is amazing and has even gotten stain out that were years old!

One person found this helpful

Helpful

Top reviews from other countries

Cee Cee

Great for sensitive skin

Reviewed in Canada on October 12, 2019

Size: 40 Fl Oz (Pack of 1)Scent: Free and ClearVerified Purchase

I would usually get whichever detergent I can find in stores however I noticed that I am always itchy whenever I wear clothes that were just watched. After buying this product, and washing a huge load of clothes, I noticed that I don't have that issue anymore. I am happy with my purchase. I just wish the bottle was bigger!! I will definitely need to be ordering more soon

2 people found this helpful

Works too well

Reviewed in Canada on April 20, 2019

Size: 50 Fl Oz (Pack of 1)Scent: UnscentedVerified Purchase

This works incredibly well. No scent. Good clean.

Except...

... like any detergent, if we use too much in the front loading HE washing machine, it starts to stink. Also, if too much is added, then the machine can't rinse all the soap (and grime) off the clothing and they don't come out as clean as when we use just a little bit. Since this is concentrated, it is very easy to use too much.

With this detergent, we only need about half a teaspoon for a regular load of laundry. However, the measuring cap is HUGE! I'm sure there must be measuring lines on the cap because the instructions tell me so. But I can't see them. It's proving difficult to train the other humans in the house that they don't need to fill the cap to the top. Humans tend to believe if a little is good, then a lot will work all the better.

But like I said, the quality of the soap is excellent. I adore the packaging.

They just need to change the design a little to take into account the human element. If the cap was smaller or the measuring lines visible, it would work so much better.

UPDATE: it took months to get through the first bottle. When it was finished, I took it apart and composted the outside (it dissolved into soil quickly) and the plastic liner was recycled according to local instructions. There's a lot less plastic (by weight) in this compared to regular laundry detergent which makes me happy.

18 people found this helpful

kemanuel

Amazed at how well this works

Reviewed in Canada on July 16, 2018

Size: 16 Fl Oz (Pack of 1)Scent: UnscentedVerified Purchase

Amazed at how well this works. My husband had a shirt with grease stains on it that he hadn't treated before the wash. Once I did notice them when he was wearing it a following time I treated them with this spray and they all came out in the wash. Old stains my son had in his clothing this has also taken out.

Anadi

Four Stars

Reviewed in India on January 3, 2016

Size: 16 Fl Oz (Pack of 1)Scent: UnscentedVerified Purchase

GOOD

emily geier

Incredible stuff!

Reviewed in Canada on August 8, 2021

Size: 50 Fl Oz (Pack of 1)Scent: UnscentedVerified Purchase

The detergent itself has no scent and is very gentle on the skin. We love it. What we love more is that the packaging is so environmentally friendly!!! Compostable outer shell, recyclable cap, and just a small thin bag that cannot be recycled.

See more reviews

Disclaimer: While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our Web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer. Content on this site is for reference purposes and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition. Amazon.com assumes no liability for inaccuracies or misstatements about products.

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